Here’s why:Īudiobook Creation Exchange (ACX) reports that it takes an average of 6.2 hours of production time for a professional narrator and editor to create one hour of finished audio. What you really want answered is the question, “Is there any advantage to narrating the book myself?” Most often, the answer is no. One of the most frequently asked questions I receive is, “Should I narrate my own book, or work with a narrator?” That is the wrong question to ask. If you are an author keen on taking advantage of this booming advancement in publishing-and you have every reason to be-pay attention to these five factors that will make sure your audiobook is the asset you want it to be and a fabulous tool to grow your audience, influence, and income. The cost of audiobook production has also dropped dramatically – nearly 50% since 2009.Īs a nonfiction audiobook publishing specialist, I see critical mistakes and bottom-line opportunities overlooked time and again. There’s no barrier to where and when we can listen. One factor that contributes to this exponential increase in audiobook readership is accessibility-audiobooks are now available through our phones, laptops, and tablets. The Association of American Publishers show audiobook downloads up by 31.1% from 2015 to 2016 – part of a 5 year trend, and counting.
Eager entrepreneurs, however, may dive in headfirst without giving sufficient forethought into how this unique tool can best be leveraged.Īudiobooks are the fastest-growing sector of the entire publishing industry. More and more non-fiction authors are recognizing the incredible potential audiobooks offer their business.
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